Local SEO Audit

Are you a Growth-Focused SME or a Brand & Identity Seeker in the Liverpool City Region struggling to appear in the local search results? You know you need to be found by the right local customers, but without a clear map, effective SEO can feel confusing. The truth is, even if your website SEO seems okay, if you’re not dominating the local map pack and getting consistent high-quality leads, you're leaving money on the table.

Let web-aviso, establishd in 2004, and based Formby Liverpool be your local SEO partner and help you cut through the confusion online. We provide a meticulous Local SEO Audit—a tailored Liverpool SEO report that assesses your local search performance, identifies hidden issues, and reveals the fastest routes to boost local ranking. This isn't just a basic scan; it's the agency-level expertise you need, delivered without the crippling overheads.

The Local SEO Clarity You've Been Waiting For

Best practices in search are constantly changing, especially with the speed of new technologies and the rise of AI. Trying to keep up is a full-time job.

We remove that burden. web-aviso utilises cutting-edge, constantly updated marketing technology platforms to rigorously test and apply the latest search engine and technical optimisation standards to your website. We translate complex data into a straightforward, actionable local search strategy.

We always recommend starting locally. By dominating your geographic area (North West England SEO), you build the foundation for an effective local optimisation campaign that can eventually scale to a larger audience.

Stop guessing and start ranking. Request Your Custom Local SEO Audit Today

web-aviso Local SEO Audit Process

Our friendly, knowledgeable approach ensures you get a detailed, competitor-aware report without the jargon.

Phase 1: Gathering the Critical Facts

To ensure your Local SEO Audit is precise, we startby gathering essential data.

• Initial Consultation: We cover the basics via a quick call or a simple spreadsheet exchange. We need your Company Name, Address, and Phone (NAP) information to ensure consistency across the web - a cornerstone of local success.
• Background Check: We ask about any previous marketing efforts or shortcuts taken by others. Understanding potential pitfalls helps us avoid costly mistakes.
• Keyword Focus: We establish what primary keywords you actually want to rank for. This strategic preference is essential for developing a truly effective local search strategy tailored to your business goals.
  

Phase 2: Comprehensive Audit Breakdown

Once we have the data, we break down your audit into seven critical categories essential for your local and service area success. This comprehensive approach is what sets our website SEO audit apart.

• Google Business Profile (GBP)
  What we review: Completeness, optimisation, categories, and service areas.
• On-Site & Technical SEO
  What we review : Website speed, mobile responsiveness, structured data, and content relevance.
• Citation Analysis
  What we review: Accuracy, consistency, and quality of your business listings across third-party directories.
• Review Analysis
  What we review : Volume, velocity, sentiment, and response strategy across key platforms.
• Organic Link & Penalty Analysis
  What we review : The quality and relevance of your backlinks and identifying any historical penalties.
• Competitior Analysis
  What we review : Detailed insights into the top three local competitors and their strategies.
• Local Content & E-E-A-T
  What we review : Assessing local landing pages, geo-specific content, and establishing Expertise, Experience, Authority, and Trust.